Posts written during 'October 2011'
Check out all of the posts written during 'October 2011' below. If you still can't find what you are looking for, try searching using the form within the right side navigation of this page.
Thursday, 20th Oct 2011
We're pleased to announce that our new Authentic shop in Novosibirsk, Russia is now open. Located on a forested avenue in the heart of Novosibirsk's historical district; the shop building was chosen because of it's beautiful exposed brickwork and large decorative windows. To celebrate the opening, Fred Perry hosted an exclusive party at the store with a live show from mod revival band The Riots.
The party was a huge success and continued late into the night, with guests enjoying a specially created pop-up club created just for the event. The new shop will be open from 11am - 10pm daily, and will stock men's and womenswear styles including the AW11 Amy Winehouse for Fred Perry Collection.
The shop address is: Krasniy Prospect, 22, Novosibirsk, 630007, Russia. For a list of all our shop locations including opening times and maps, visit our Shop Finder page.
Monday, 17th Oct 2011
This season we announced that pieces from our Laurel Wreath Collection would be given a clear definition by the inclusion of 30 leaf laurel embroidery in place of the traditional 16. Photographer George Harvey and stylist Mark McMahon have shot the following photos as part of the latest edition of i-D Magazine, sitting alongside writer Sarah Raphael's thoughts on this change.
We hope that the introduction of this new branding will make the Laurel Wreath Collection stand out as the cutting edge in Fred Perry style. You can read the full article at i-D Online HERE.
Friday, 14th Oct 2011
Visitors to our Fred Perry Surplus Shop on Grand St, Brooklyn were treated to a special instore acoustic set on Wednesday by pop punk favourites Fireworks. Opening with their latest single 'Arrows'; the band played a five song set before moving on to their sold out show at The Knitting Factory that evening.
All images courtesy of: http://thecultureofme.com
The band - who have supported the likes of Saves the Day and New Found Glory - chose this opportunity to play their first full acoustic set, which proved to be a great success. We hope to host more live instore sets in future, so watch this space!