Check out all of the posts in the category ‘Behind the Collection’ below. If you still can’t find what you’re looking for, try searching by using the box on the right hand side of this page.
Thursday, 9th May 2013
In Focus - The Japanese Twin Tipped Shirt

Made in Japan, this three button Fred Perry shirt has a slimmer and more strealined fit, complete with a slightly smaller collar. Available in a selection of new colour options, the Japanese Twin Tipped Shirt is finished with our 30 leaf Laurel Wreath embroidery on the chest.
Available now, online and in Laurel Wreath Collection shops.
Tuesday, 30th Apr 2013
In Focus - The George Cox Monkey Boot
The George Cox Monkey Boot - click here to view
This week, we're pleased to introduce the George Cox Monkey Boot as part of our ongoing Friends of Fred project. Handmade at the company's Northamptonshire factory, these 14-hole lace ups have been crafted in high shine leather that develops its own individual character over time, improving with age.

Originally designed as a standard issue army boot, the Monkey Boot has been adopted by various subcultures throughout the decades, originally picked up by the late 60s mods before becoming a firm favourite with both men and women on the skinhead scene.

The boot's unique shape hugs the ankle and tapers to the toe, making it ideal teamed with straight leg denim and a classic gingham shirt or Harrington jacket. The George Cox style features a leather lining, dual branding on the inner sock and an additional pair of yellow laces to add a pop of colour if preferred. Available in maroon or black colour options, in UK sizes 6-11.
Shop the latest Friends of Fred Collection online here, or find your nearest Laurel Wreath Collection shop.
Friday, 22nd Mar 2013
Behind the Scenes - Bradley Wiggins
Back on an unusually bright October’s day, we spent an afternoon with Bradley Wiggins at a local working men’s club. This was technically work – we were there to shoot Bradley’s Spring 2013 Collection – but there was a laid back feel to the day, with Bradley’s friend and Team Sky’s official photographer Scott Mitchell behind the camera and the club’s staff casually asking the champion cyclist if he’d care to join their darts team.

Scott and Bradley prepare the next shot.

The location - the Mildmay Working Men's Club, Islington.

Bradley contributes to our 60 Year Anniversary project.

On set - much of the club's interior has kept it's original features.

On set - the dancehall.

Bradley was typically down to earth, with none of the airs or graces you might expect from a man who had just won the Tour de France and several gold medals at the Olympics. During the set-up of an outdoor shot, two teens sped past on bikes yelling "who are you then?" which amused the soon to be Knighted cyclist no end.
The Spring 2013 Bradley Wiggins Collection is available online and in Authentic shops now, as well as Manchester, Berlin and Seven Dials Laurel Wreath Collection shops.









