Posts tagged as 'Olympics 2012'
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Friday, 29th Jun 2012
One of the key things that attracted us to collaborate with Bradley Wiggins, one of Britain’s greatest cyclists, is his love and appreciation of 1960s clothing and design. His sharp wit and style have won him fans on and off the tarmac. Technical skin tight fabrics in bright colours form the mainstay of a cyclist's wardrobe, however Wiggins' collection for Fred Perry characteristically references the woollen jerseys sported by the cycling legends of the 1960s.
The cycling jersey has been a mainstay of the mod wardrobe since the early 1960s. Slim fitting with a neat mock turtle neck and complete with continental allure, the merino wool tops offered a cooling alternative to the synthetic shirts widely available at the time.
In their truest form (when used in races) cycling jerseys hold great prestige, with different colour jerseys signifying a riders ranking. Perhaps the most famous and coveted jersey is the Tour de France's ‘maillot jaune’ (yellow jersey). The rider with the lowest overall time at the end of each stage receives the ceremonial yellow jersey and the right to start the next stage wearing the colour.
Wiggins is hotly tipped to be the first ever Brit to win the Tour de France this year, which starts tomorrow, the 30th of June.
The Fred Perry x Bradley Wiggins range launches instore and online mid July marking the start of a 6 season collaboration.
Tuesday, 21st Feb 2012
We were excited to hear that Blur have been confirmed as headliners of the Olympic Closing celebrations at Hyde Park, supported by Fred Perry extended family The Specials and the recently reformed New Order.
The concert will take place on Sunday 12th of August, celebrating the best of British music as the 2012 Olympic Games draw to a close. Tickets have just become available HERE